Rhode

Rhode is a cosmetic and skincare brand founded by model, style icon, and entrepreneur Hailey Bieber. The powerhouse brand has established a prominent standing within the global beauty industry by focusing on cosmetic products that feature dewy finishes, portable packaging, and viral formulas designed for everyday use.

The line's cosmetic offerings focus heavily on cheek formulas, glowing skin products, and lip items available through the brand's online storefront. Rhode recently scaled down its signature cheek line into sleek, travel-friendly compacts, releasing mini blushes designed to offer convenient touch-ups on the go for beauty enthusiasts.

Beyond its core makeup releases, Rhode expands its brand reach by forming creative partnerships with digital content creators. The label announced a social media collaboration titled the "rhode <3 Alexandra Leclerc" collection, partnering with digital creator Alexandra Leclerc to introduce a shimmering spin on its blush line called the Pocket Pearl Blush.