Pokemon

Pokemon is a media giant and entertainment franchise built around a monster-collecting universe that encompasses video games, animated television programs, feature films, and a trading card game. The brand established its global reach through retro gaming titles and an anime series that introduced iconic creatures and themes to audiences worldwide.

The franchise hosts major international events such as the Pokemon World Championships, which bring together dedicated esports players, fans, and pop culture figures. At the 2026 championships held at the Chase Center in San Francisco, singer Ed Sheeran delivered a surprise musical performance that included his song Celestial, originally created for the Pokemon Scarlet and Violet video games, alongside a cover of the classic anime opening theme.

Pokemon maintains strong audience engagement through new media projects and community-driven gaming milestones. Upcoming developments include the animated feature film Pokemon: Wild Card, set for a theatrical release in 2027, while high-profile internet personalities continue to dedicate multi-day streams to capturing rare digital creatures like Shiny Onix.