Gal Gadot attending a red carpet movie premiere
TV & Film

Gal Gadot Scores Big Business Win as Pasta Giant Barilla Buys Her Goodles Brand

The Wonder Woman star and husband Jaron Varsano sold their popular mac-and-cheese startup to the global pasta leader.

By Dee AlvarezPublished Updated 1 min read

Gal Gadot is proving that her box-office power extends far beyond movie theaters. The *Wonder Woman* star and her film producer husband, Jaron Varsano, have locked in a major business triumph after international pasta powerhouse Barilla Group officially agreed to acquire their hit mac-and-cheese startup, Goodles. Goodles launched into the packaged food space as a nutrient-rich, protein-packed alternative to traditional boxed pasta meals. With Gadot stepping up as a founding partner and main public ambassador, the company capitalized on her global profile to rapidly build a massive consumer following among shoppers looking for upgraded comfort food. ## Did Gal Gadot sell Goodles mac and cheese? According to reports detailing the transaction, Italian pasta leader Barilla Group has reached a definitive deal to take control of the growing enterprise. While the official financial terms of the buyout have not been publicly disclosed, the acquisition marks one of the most prominent celebrity food brand exits in recent memory. Gadot and Varsano co-founded the venture alongside a team of experienced consumer goods executives who recognized an untapped opportunity in the packaged noodle market. The brand established a strong market presence by offering high-fiber variations of classic cheesy dishes, aiming to capture health-conscious shoppers who still wanted nostalgic comfort meals. ## Who co-founded Goodles with Gal Gadot? Hollywood stars frequently launch lifestyle and consumer products, but breaking into massive retail distribution channels often proves challenging. Gadot's high-profile involvement helped propel Goodles onto store shelves nationwide, turning the venture into a recognized contender inside the food industry before Barilla stepped in. Under Barilla’s corporate umbrella, Goodles is expected to expand its retail footprint even further across global supermarket chains. As for Gadot, the lucrative transaction solidifies her status as both an A-list Hollywood actor and a formidable player in the celebrity business landscape.

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People also ask

Did Barilla buy Gal Gadot's Goodles company?
Yes, global pasta giant Barilla Group has reached a deal to acquire Goodles, the packaged mac-and-cheese startup co-founded by Gal Gadot.
What is Goodles mac and cheese?
Goodles is a food brand co-founded by Gal Gadot that makes higher-protein, nutrient-boosted versions of boxed macaroni and cheese.
Who co-founded Goodles alongside Gal Gadot?
Gal Gadot co-founded Goodles with her husband, producer Jaron Varsano, and a team of consumer packaged goods executives.