BTS’s “Hooligan” Becomes Their 3rd MV From “ARIRANG” To Hit 100 Million Views
K-Pop & Asia

BTS Score Massive YouTube Milestone as 'Hooligan' Music Video Hits 100 Million Views

The South Korean superstars reach another huge streaming milestone with their popular 'ARIRANG' track.

By Nina BrooksPublished Updated 2 min read

The global pop phenomenon BTS has added yet another massive achievement to their record-breaking career. The group's visual for "Hooligan," a celebrated deep cut from their studio record *ARIRANG*, officially crossed the 100 million view mark on YouTube. Fans around the world helped push the clip past nine figures in the early morning hours of October 14, marking another triumph for the megastar act. According to streaming data, the video surpassed the impressive milestone at approximately 6:41 a.m. Korean Standard Time. The achievement underscores the incredible staying power of the track, which originally debuted on YouTube on April 8 at midnight KST. Since then, dedicated viewers have continuously tuned in, driving the music video straight into elite territory on the video-sharing platform.

How long did it take BTS to reach 100 million views?

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It took roughly six months for the "Hooligan" music video to rack up 100 million plays following its spring arrival. While many blockbuster pop releases see immediate bursts of traffic that quickly taper off, BTS tracks consistently generate sustained audience engagement long after their initial drop. The steady climb over half a year highlights the immense global reach of the South Korean group and their passionate fandom, known as ARMY. What makes this achievement particularly special is the song's status within the group's discography. Rather than serving as a primary lead single, "Hooligan" was promoted as a B-side track on *ARIRANG*. Pushing a secondary album cut to nine-figure view totals demonstrates that listener appetite extends far beyond the main radio singles.

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Why is Hooligan's YouTube milestone significant for BTS?

With "Hooligan" hitting the target, it becomes the third music video associated with the *ARIRANG* album cycle to crack 100 million views. Achieving multiple nine-figure visuals from a single project has become a signature feat for the group, but it remains a rarity across the broader music industry. It further solidifies *ARIRANG* as one of the most commercially impactful eras in contemporary K-pop history. YouTube has long served as a key battleground for international music acts, and BTS continues to occupy a league of its own on the platform. As their catalog of hundred-million-view videos grows, the group continues to set fresh benchmarks for global digital consumption. With fans continuing to stream both old and new releases at staggering rates, this latest milestone is simply another entry in the group's ever-expanding list of streaming records.

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People also ask

When did BTS release the Hooligan music video?
The music video for "Hooligan" premiered on April 8 at midnight KST as part of BTS's album rollout.
How many views does BTS's Hooligan have on YouTube?
The music video officially surpassed 100 million views on YouTube on October 14.
Which BTS album features the song Hooligan?
"Hooligan" is a B-side track featured on BTS's studio album "ARIRANG."